
Before you spend another dollar on ads ...
It costs 5-10X LESS to convert an existing lead than to acquire a new one -so why are most businesses doing it backwards?
They’re burning cash on Facebook ads trying to get NEW leads, while bleeding money because of a problem they don’t know they have.
See most email lists have anywhere from 7-18% of their subscribers using a Microsoft-hosted email (hotmail.com, live.com, msn.com, outlook.com, or any business domain using Office 365).
After opting in to over 400 lists, I found that 89.6% of emails sent to Microsoft addresses go straight to the junk folder.
Meaning that you’re INVISIBLE to a big chunk of people interested in what you offer.
There’s a simple fix that most people completely ignore.
Focus on your NEW subscribers. Get them to click or reply within the first 24-48 hours after they opt in.
Personally reach out to them if they haven’t. Send a 1:1 email, a text message, or a social media DM.
When Microsoft sees these new subscribers engaging, they stop treating you like spam.
A bonus benefit in many cases … this can help fix inbox placement issues for your long-term subscribers too.
Try this - you’ll make more sales and then you can choose to reinvest it in Facebook ads if you want.
P.S. Quick question ... IF you want email to become a reliable revenue stream for you in 2026... why wait until then to start?
The people who begin building their email money machine TODAY will be dominating while everyone else scrambles.
Ready to be one of them? Book a call and let's build your blueprint.
