91% of people want this, but you're probably not giving it to them...
By: Scott A. Hartley Published on: 11/11/2025Only 17% of businesses use interactive emails - yet 91% of people want them. Polls, ratings, and quizzes boost engagement, fix deliverability, and reveal what to sell next. Add one this week and watch clicks (and sales) skyrocket.
Before you spend another dollar on ads ...
By: Scott A. Hartley Published on: 04/11/2025It’s 5–10X cheaper to convert existing leads, yet most chase new ones while Microsoft buries 89.6% of emails in junk. Engage new subscribers fast—within 48 hours—to fix deliverability, boost sales, and stop wasting ad spend.
What Has Microsoft Done?
By: Scott A. Hartley Published on: 27/05/2025Microsoft just went nuclear on email delivery—and they’re not being honest about why your emails are bouncing. If your open rates or sales are slipping, this is the update you can’t afford to ignore.
Suzanne Evans' brutal truth about what's killing your results
By: Scott A. Hartley Published on: 05/05/2025Still emailing subscribers who never click or reply? That’s like watering dead orchids—and it’s killing your email reputation. Want more eyes (and sales) from your list? Here’s what to do now.
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