His email strategy sounds like a bad Tinder date

His email strategy sounds like a bad Tinder dateBy: Scott A. Hartley Published on: 01/06/2025

Sending one “value bomb” a month won’t save your email relationship. Real connection comes from consistent care. Are you showing up with love—or ghosting your list between big gestures?

EngagementEmail MarketingSubscriber Management
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His email strategy sounds like a bad Tinder date

What Has Microsoft Done?

What Has Microsoft Done?By: Scott A. Hartley Published on: 27/05/2025

Microsoft just went nuclear on email delivery—and they’re not being honest about why your emails are bouncing. If your open rates or sales are slipping, this is the update you can’t afford to ignore.

EngagementMicrosoftInbox PlacementMarketing StrategyEmail MarketingSubscriber Management
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What Has Microsoft Done?

Who gave this person an email account?

Who gave this person an email account?By: Scott A. Hartley Published on: 20/05/2025

One subscriber marked 73 emails as spam—nearly destroying a client’s account overnight. Even perfect email marketers aren’t safe from human error. Want to protect yourself from inbox idiocy? Read this.

Email MarketingSubscriber Management
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Who gave this person an email account?