Marketing Strategy

Why I did a happy dance this morning

By: Scott A. Hartley Published on: 29/07/2025

Lost 3 pounds in 2 weeks—not because I tried harder, but because I hired someone who knew what I didn’t. Your email list is no different. Want faster results without spinning your wheels? Read this.

EngagementMarketing StrategyEmail Marketing

What Has Microsoft Done?

By: Scott A. Hartley Published on: 27/05/2025

Microsoft just went nuclear on email delivery—and they’re not being honest about why your emails are bouncing. If your open rates or sales are slipping, this is the update you can’t afford to ignore.

EngagementMicrosoftInbox PlacementMarketing StrategyEmail MarketingSubscriber Management

Is this mistake hiding in plain sight on your website?

By: Scott A. Hartley Published on: 13/05/2025

Your funnel might be leaking leads—and you wouldn’t even know it. From broken redirects to spammed confirmations, these silent killers are costing you clients. Here’s how to find and fix them fast.g Post Description

Marketing StrategyEmail Marketing

"And the winner is..."

By: Scott A. Hartley Published on: 29/04/2025

Beating 467 competitors with just 30 seconds of persuasion, Olivia proved emotional connection wins every time. Want your emails to stand out in a crowded inbox? Here’s the secret.

EngagementMarketing StrategyEmail Marketing