Why free lead magnets suck

Your free lead magnet strategy is broken.

And you probably don't even realize it.

Everyone's giving away PDFs and checklists to build their lists. Then they wonder why their subscribers never buy anything.

Here's the problem ... Free stuff attracts people who only want FREE stuff.

Amy Porterfield figured this out. She's built a $120M business over 16 years, so maybe she's worth listening to.

Instead of boring lead magnets...

She runs live 2-hour trainings. She picks ONE problem her audience struggles with and solves it for them.

Although she could offer it for free, she charges a measly $27-$47 for it.

"Won't fewer people sign up?" you're probably thinking.

Yes. That's the point.

You filter out freebie seekers and attract actual buyers. People who open emails and purchase your offers.

So before January hits, ask yourself: What's ONE problem you could solve in a 2-hour training?

Then charge for it.

Watch your list quality skyrocket.

P.S. I'm opening 6 spots in my new Inbox Profits Inner Circle in January. We'll cover how to actually monetize your list instead of just growing it. If you're tired of having subscribers who never buy ... reply and let's see if this program is a fit for you.